Using a word without fully grasping its meaning is a linguistic crime. If you were to ask Maggie Gross, she would tell you that “average” is a word which has fallen victim to this practice. Her research project, “Understanding Average,” is an act of rehabilitation. Gross’ industry is advertising. She works for Havas Worldwide in […]
During the week leading up to SXSW Interactive, I started to panic. How was I supposed to handle something most people described as overwhelming? I had never really liked crowds, I was unsure of my abilities to cover an event like Interactive, and with so many options, I had no idea how I was going to choose what to […]
[View the story “Seven Decision Science Secrets that Drive Behavior” on Storify]
The festival model has taken the music industry by storm: Austin City Limits, Coachella, Bonnaroo and Lollapalooza have all revolutionized how music is discovered and consumed. This panel consisted of Andrew Klein of AEG Live, Hank Neuberger of Springboard Productions, Jimmy Chamberlin of LiveOne Group (and former drummer of the Smashing Pumpkins), and moderator John […]
[View the story “Fixing Transportation with Humanity and Technology” on Storify]
[View the story “Hamburger Helper is My Bae” on Storify]
[View the story “The Case for Design Thinking In Communications” on Storify]