Panel Recap: This Is Us

Like most of America, I am obsessed with the show, “This Is Us.” Their ability to capture the uplifting and raw moments of everyday life is truly inspiring. Through the variety of struggles and successes they touch on in this show, they have been able to connect and relate to so many people from around […]

Panel Recap: Insider Tips from the Boss Women of Instagram

Moderated by Laura Brounstein from Cosmopolitan Magazine with guest speakers Lila King, Eva Chen, Claudine Cazian Britz and Lauren Wirtzer-Seawood For the inside scoop of successfully mastering the art of Instagram, these four panelists came from the inside of Instagram itself.  All four women have their own area of expertise for Instagram. Lila King leads […]

Comedy for News Interview: Jason Meier

  Jason Meier, the Director of Student Engagement and Leadership at Emerson College, was able to take part in a very interesting debate panel discussing the role of comedy and taking things too far. Alongside other panelists with a journalism, education and comedian background, this group spent their time discussing how comedy is used in […]

Panel Recap: Driving Audience: If You Build It, They Will Not Come

Audiences drive nearly every business in every industry. Engaging these audiences through advertising is not enough and therefore creative, successful content is necessary to increase engagement with a brand. With perspectives from different aspects of content and from different companies- The New York Times, Google, Timehop, and Huge. This panel helped share the approaches other […]

SXSW Magic Moment: Running Into the Cast of This is Us

As I said in an earlier post, one of the biggest things we were taught was to be open to just go with the flow at SXSW. Plan a schedule but be prepared for changes. Some of the best moments happen when you aren’t planning. And that is exactly what happened during Day 5. By […]

Day 5: The Amazon, Baby Goats, Street Art and Lots of Cheese

It’s hard to believe we’ve already reached the 5th day of SXSW. After attending dozens of panels, bustling through crowds of hundreds of people, and stuffing our faces with too much food, it’s nice to take a seat and write. The first panel I attended today was about documenting the vast and mysterious landscape of the […]

Interview with Micheal Broukhum of FabFitFun

On Sunday,  Michael Broukhum of FabFitFun discussed the the cultural shift from magazine editors being the dictators of fashion and lifestyle trends for the world to the democratization of content creation since the rise of “influencers” on the “The Arbiter of Taste” panel. Michael Broukhim described how FabFitFun utilizes the popularity of “influencers.” He explains how simply partnering with […]