We hit the ground running in day two. More panels on the schedule than day one, and definitely more people crowding the streets of Austin. It also hit 90 degrees today, so add some sweltering Texas weather to the mix and you’re in for an intense day. Death and Legacy in the Digital Age Panels […]
Congressman Beto O’Rourke (D-Tex) is coming off the high of winning the Texas Democratic primary and is headed straight to the polls in November to take on Ted Cruz for his seat in the senate. O’Rourke spoke at SXSW this year specifically on campaign financing and how he has built his entire campaign on small donations […]
Panelists Vanessa Janowski of Vari Solutions, Ivy Reyes of Pinterest, Maisy Samuelson of Shutterstock and Cinna Wu of Facebook hosted the panel Back-End to the Future: A/B Testing What Counts on Saturday at SXSW. A/B testing refers to experimenting with two different variants of a variable or software and seeing what a user’s preference […]
Media narratives play a vital role in the formation of public opinion and policy, particularly in terms of immigration. The panel Creating New Stories of Immigration focused on how these narratives are interacting with our current political environment. Panelists also discussed a variety of new techniques media professionals can use to frame immigration more positively. I had […]
We all know video is no longer the future but rather video is the here and now. Platforms such as Facebook and Instagram are helping brands maximize video content to reach audiences on a whole new level. The creative options are endless and the ability to make content even more interactive continues. The key to […]
Amanpour said after spending so much of her career focusing on the devastation of war and humanitarian crises, she was inspired to take a different perspective on the human experience.
SXSW is split into Music, Interactive, and Film. Arguably, however, the best of what’s out there is what nestles in between: it’s in the the crossover conversations and the connections. At 3:30pm in the Austin Convention Center, thousands gathered to hear the cast of HBO’s Westworld discuss control, reality, and AI. Thandie Newton recognized the […]