The second screen revolution is on. Jesse Redniss of Mass Relevance and Greg Consiglio of Viggle led the panel on how to monetize the second screen. Using a format that mirrored the second screen experience they invited two audience members from the audience to participate in their panel. One was from network TV who has […]
[View the story “AARP starts the conversation about 50+ and social media” on Storify]
One of the most powerful panels of SXSWi 2014 is already in the books – and it tackled on an incredibly touchy subject – gun legislation. Members on the panel all had been affected by mass shootings in some way – and gun rights advocates should be happy to hear the panelists said, repeatedly, that […]
Austin known as entrepreneurial town is host to dozens and dozens of startups. With a strong technology community, slogans such as support local businesses, and sxsw interactive entrepreneurs love bringing their startups to Austin to a culture that values and understands innnovation. Hosted by Capital Factories ten startups in Austin were given a few minutes […]
Jenny Johnson writes for GQ. Josh Hara is the director of social creative of Resource, an integrated marketing agency, in Columbus, Ohio. Megan Amram is a writer for the NBC show Parks and Recreation. Four years ago, none of them had these jobs. All three of these individuals got famous from the same thing: telling […]
The world will one day become colorblind, and we will all just be beige. As far as millennials are concerned, this day is already here! To reach your target markets, not only do you have to be digital, but your content has to be adaptable, flexible and relevant to all ethinicites. So how exactly do […]
SXTXSTATE alumni Kiana Fitzgerald spoke today at SXSW. Her panel focused on black twitter. With a wide range of topics ranging from how brands can interact with black twitter, to the different subsects of black twitter and how black twitter can react as group to situations occuring on the twitter platform The second part of […]