WWE is a good example on the successful utilization of social media to promote a brand. They must be doing something right considering they have 145+ million fans on social media. I feel WWE is a brand that has to be constantly connected to their fans. They also have a broad range of audience in term of demographic and geographic. So social media is a very effective way of covering those two factors. I also like the fact they did not hesitate to utilize social media when it first arrived.
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WWE is a good example on the successful utilization of social media to promote a brand. They must be doing something right considering they have 145+ million fans on social media. I feel WWE is a brand that has to be constantly connected to their fans. They also have a broad range of audience in term of demographic and geographic. So social media is a very effective way of covering those two factors. I also like the fact they did not hesitate to utilize social media when it first arrived.