social media

Kathleen Hessert is the Founder and CEO of Buzz Manager and Sports Media Challenge, a social media consulting and online monitoring and measuring company.  Hessert wowed the crowd and panel at “Sports Media: The Beat Goes Gone?” with key advice for how athletes, coaches and teams must create their own brand utilzing tools like social […]

The Dark Side of Social Networks: Malware & Fraud

Dr. Paul Judge, Chief Research Officer at Barracuda Networks discussed the history and malicious activities of hackers in Twitter and Facebook. Judge began his presentation by analyzing the state of the web and indicating an association between web usage and spam attacks. “1 in 100 urls on twitter is spam and malicious,” states Judge. Judge […]

Preview: Big Social Media Results at Small Organizations

Move over television, because social media has become the go-to platform for companies to reach their target audience. Whether it’s the tailor-made advertisements Facebook puts all over your news feed, or a Twitter campaign asking followers to “retweet to win,” companies, both big and small, have to find new ways to connect with an audience. […]

Preview: #NoFailWhale - Tweet More, Drop Out Less

Over the last couple of years, Twitter has skyrocketed to the forefront of social media, and, more importantly, as a means of how many communicate. And, following in the footsteps of text messaging, and passing notes before that, Twitter is now a new way for students to communicate in the classroom. Many teachers may find […]