products

Well Designed: Creating Empathy-Driven Products

By Becky Larson On March 13, 2015 0

“Where do great products come from?” This was one of the first questions Jon Kolko, the Founder and Director of the Austin Center for Design and Vice President of Consumer Design at Blackboard, asked the audience at his Friday-morning SXSW Interactive panel, Well-Designed: Creating Empathy Driven Products. “Is it vision? Process? Or just hard work?” He continued […]

Preview: Forget Loyalty, Build Habits

By Aisling Niestroy On March 10, 2015 0

If you’re the type of person who checks your social media accounts just seconds after opening your eyes in the morning, you are not alone. The thing you might not realize is that your social media habits present marketers with a valuable opportunity. And that’s where Leslie Feinzaig comes in. Feinzaig is the vice president […]