We are connected to the Internet and social media 24/7. Technology has transformed our lives in ways no one thought possible 25 years ago. So how are these digital experiences influencing the younger generation? Krystine Batcho, psychology professor at Le Moyne College, said that being constantly connected has both positive benefits and negative consequences for Generations Y […]
Imagine adding a person’s contact to your calendar because you have an upcoming meeting with them. You’ve never met them before, this will be your first time sitting down together. Imagine now that an app on your phone, synced to your calendar, can deliver you a customized, comprehensive dossier on that person half an hour […]
The drive for mobile personalization is on. The data is there, but how do you know what to do with it? Jim Mcarthur from Digitaria hopes to help you figure out the next step in mobile personalization at the workshop he will be running during SXSW: “Behavioral Intelligence: Mobile’s New Frontier.” What the workshop hopes […]