CinemaTech

Marketing Meets New Media: Building Your Audience Online

Moderator Scott Kirsner (Editor, CinemaTech) led the discussion on how to effectively build a brand online. Panelists included Burnie Burns (Rooster Teeth Productions), Markos Moulitsas (founder/publisher, Daily Kos), Brett Gaylor (filmmaker, RiP), Jonathan Coulton (singer/songwriter) and Natasha Wescoat (artist/blogger, Natasha Wescoat Inc). Each panelist described the techniques and resources they used to establish and maintain […]

In this interview Burnie Burns, founder of Rooster Teeth Productions and creator of Red versus Blue talks about the path he took to get and keep an online audience for his wildly popular series. Burnie is part of the SXSW Panel “Marketing Meets New Media: Building Your Audience Online” on Sunday at 3:30p.m. in Room […]