‘Creativity’ has been a buzz word for a while now. Whether its business, science or the arts that you are interested in, it’s your creative abilities that will give you that much sort after illusive ‘edge’ and stand you out from the competition. This year’s SXSW Interactive Festival features 50 creativity themed panels. If you […]
In order to be able to truly express oneself creatively, one must first feel secure enough to do so. In this day and age though, where privacy is becoming more and more of a privilege than a norm, how do we find that space to safely express ourselves and be vulnerable? Independent filmmaker, digital media […]
Brand attachment is more than just preference. It’s about a brand becoming an extension of a consumer. What brand are you attached to? This is the major topic Larry Vincent, executive director of UTA Brand Studio, has been researching, asking questions such as how and why people attach to brands. He will be discussing his […]
By Melody Mendoza The way businesses are using the Internet, specifically social media, is fairly new. There isn’t a how-to book for businesses; it’s sort of developing right in front of us. As a result, businesses aren’t really sure how to handle customer service online. Call centers are still utilized, which that may be effective […]
Date: Sunday, March 9, 2014 Time:12pm-1240pm Location: Austin Convention Center, Ballroom G, Austin Convention Center So you have a brilliant idea for a book. No, lets take it further. You have a finished manuscript! And you’ve even self published! Now how do you sell it? Tim Grahl aims to answer this exact question and more […]
Data journalism isn’t just for data journalists anymore. At least, that’s what Megan Kilgore hopes to see change. Kilgore is the digital marketing manager at the Capital Area Food Bank of Texas, and her panel Why Nonprofits Should Embrace Data Journalism is looking to expand the core concepts of data journalism and meld them with […]
The future of transportation is in technology. We don’t call a cab anymore; their’s an app for that. Car share and bike shares are a growing business. Growing cities are looking to the growing amount of data available to solve traffic problems, decrease accidents and increase mobility. At SXSW companies are addressing the new challenges […]