Preview

Preview: Traditional and New Media's Impact on the 2016 Election

What do Twitter and Snapchat have to do with a century-old print news giant? Well, everything. It’s no secret to SXSW attendees that in today’s digital-first media landscape, traditional news media must adapt or perish. The 2016 presidential election has brought candidates and reporters alike to Snapchat in ever more attempts to engage, inform and […]

Preview: The Intimacy Gap: Three Essentials for Friendships

We all have at least one friend, but how fulfilled are you with the depth of that friendship? Many people are not satisfied with the friendships they have and want more. Sometimes we assume friends can read our minds and we get hurt when they can’t. Are we left unsatisfied because we lose friends as we change locations […]

Preview: Today's non-profit: How they've entered the digital game

Today’s businesses have to up their technology game if they wish to stay afloat, and non-profits, too, are catching on. Social media and other technologies have changed the ways organizations communicate with the rest of the world. “The Future of Non-Profits: Thrive and Innovate in the Digital Age” is a session in the SXGood track, […]

Preview: Connecting at SXSW: Business of Friendships

32,798 attendees at SXSW Interactive 2015. Yes! You read that right 32,798 participants. So how does someone build friendships at Interactive and make the most of their time? During an interview, Sweet John and Justin Esgar were excited to share with us some tips on building friendships and positive things about being a newbie. For […]

Preview: The Power of Perception: Media and Women in Tech

With the addition of an Online Harassment Summit in the aftermath of an admitted lapse in judgement on SXSW’s part, SXSW goers got a sobering look at the unfortunate power of online threats. More unfortunate, online harassment is only one sphere in gaming and tech that desperately needs progress for women. Media representation also plays […]

Preview: Can Anyone Really Trust User-Generated Content?

User-generated content is extremely important in the decision process of consumer purchases. Ratings and reviews are found on almost any website with a product. Because of the influence this content has, it’s critical that it be authentic. Enter Gene Austin. He is the chief executive officer of Bazaarvoice, a technology company that provides its clients […]

Preview: Can Sports Help End a Culture of Violence?

In recent memory, we are provided several cases of domestic violence and sexual assault that have dominated sports headlines, including Ray Rice and the incidents at Florida State. As a common sports fan, I have felt that there have been many more cases like this as of recent than there were five, even ten years […]