How & Why to Travel Around the World Tuesday, March 12 12:30 p.m. – 1:30 p.m. Sheraton Austin Capitol View South Andy Stoll has lived in a Buddhist Temple, worked at a dress factory in Bangkok, learned about ranching in a remote town of Austrailia and was a farmer in Zambia. He’s only 26. “I […]
Latinos y Mobile: A Silver Bullet? Austin Convention Center, Room 5ABC Friday, March 8, 5:00PM – 6:00PM It’s hard to imagine life before smartphones, but barely seven years ago, the iPhone was only a twinkle in Steve Jobs’s eye. Today, over half of U.S. mobile phone users utilize smartphones. Without a doubt, the future of […]
Blog to Brick: How We Turned our Blog into a Bar Tuesday, March 12 11:00AM – 12:00PM Hyatt Regency Austin Hill Country ABCD Ever wonder what would happen when the digital and physical worlds collide? Nick Vivion and Kevin Farrell wanted to find out. The pair began their journey with Unicorn Booty, a now widely […]
SXSW Startup Village, part of the Interactive conference, brings together entrepreneurs, startups and investors in the Hilton Austin Downtown. This space houses the SXSW Interactive Accelerator, startup-themed panels and meetups, lounges, pitch events and mentoring/coaching sessions. I had the privilege of chatting with Dr. Bob Metcalfe, professor of innovation at the University of Texas, about the […]
Sources in the Social Media Age Saturday, March 9 9:30AM – 10:30AM Austin Convention Center, Room 12AB The use of social media as a source has become a massive trend. In the United States 55 percent of journalists use platforms like Twitter and Facebook as sources, 75 percent use them in the UK. Although this […]
Designing for Real-Time Marketing Saturday, March 9 5:45PM – 6:00PM Hilton Austin Downtown After the Super Bowl, more people were talking about the Oreo ad that popped up during the 34-minute blackout than ads that cost millions of dollars. This incident flawlessly illustrates real-time marketing and events like this are causing people in the industry […]
Disaster: The Future of Crisis Communications Friday, March 8 3:30PM – 4:30PM Austin Convention Center Room 9ABC Lieutenant Ana Visneski has dealt with many of the major water related disasters Mother Nature has thrown our way in recent years. She has served as Public Information Officer for numerous Hurricane disasters and has designed and provided crisis […]