2013

SXSW Trade Show, Photo Courtesy of Merrick Ales

SXSW Trade Show Sunday, March 10 – Wednesday, March 13 Austin Convention Center Exhibit Halls 3 & 4 The SXSW Trade Show can seem daunting at first glance for those of us that have never attempted to navigate its inner workings before. Fortunately, I have a few tips from Trade Show expert Morgan Catalina, who […]

The Austin Smoke Experiment at SXSW

The Austin Smoke Experiment Sunday March 10, 1:00 p.m. – 4:00 p.m Clive Bar Price: $15 Want a little break from the tech side of SXSW? Want to sit back enjoy a beer and try some food made by some extraordinary chefs?  You should check out The Austin Smoke Experiment, presented by The Food Experiments. […]

Preview: Customer Support Gets Augmented

Customer Support Gets Augmented Tuesday March, 12 3:30-4:p30 Austin Convention Center Ballroom BC Augmented reality enhances the perception of reality by offering a “real-world” environment through computer-generated sensory input like video, graphics or GPPS data. Typically this innovative form of reality has been used for marketing purposes.  Hewlett-Packard is taking it one step further by […]

Preview: PR for Crowdfunded Projects in Age of Kickstarter

  PR for Crowdfunded Projects in Age of Kickstarter Monday. March 11 3:30 – 3:4p5 Hilton Austin Downtown 616AB Anyone familiar with public relations knows the importance of building relationships and getting a message out. Typically PR agencies are known for their work with already established companies. However, within the last year PR specialists have gained […]

Preview - 'Sensoring' the News: Detector-Driven Journalism

If you want something done right, do it yourself. John Keefe will discuss how data journalists can use new mobile technology to gather their own data and better cover issues that affect their communities on a panel at SXSW Interactive. As senior editor for data news and journalism at WNYC-New York, Keefe works the station’s data […]

Preview: SXSW Create

Last year marked the first annual SXSW Create event, where makers and hackers demonstrated their creativity, tools and technique. It began as a one-day, badge only event but will expand this year. “Last year we put this on very quickly, so that was sort of the best we could do at the time,” said Aaron […]