The entertainment didn’t end with the keynote addresses wrapped up each day at SXSWi. As people filed out of the keynote area, they still had to get their “rap-up.”
Yes, a rap-up. Austin rapper SaulPaul was brought to SXSWi to develop a rap that highlighted the keypoints of each day’s keynote. SaulPaul made up the beats on the spot and wrote the lyrics on the fly.
Here is his rap-up for Daniel Ek’s keynote:
You can listen to each rap-up on SaulPaul’s web site.
He also took random words from the crowd and freestyled a rap. We caught him in action on Tuesday. Watch it after his quick interview:
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Hey I was there – it was awesome! I want to see the interview and can’t wait till you post it!
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The interview is up! Check it out!
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This is a really awesome concept and a great way to combine music and interactive. I’m sure it’s also helpful as a recap for the panels but I was too involved in trying to guess what tech word he was gonna spit next.
I’m a big fan of nerdcore hip-hop (MC Frontalot, mc chris), which I think is what we need more of at SXSW, especially during SXSWi. Chunkin’ dueces,
– Corey Zoller