SXSW 2015

Thoughts and Impressions of SXSW 2015

This is the eighth year of the SXTXState.com project, a course I teach where graduate students prep for and attend SXSW Interactive. What a blast we had. It’s always so great to see the students integrating into the SXSW community, doing interviews and having conversations. This year, TXST students heard from and met with people […]

Live Music as Means for Brand Engagement

The festival model has taken the music industry by storm: Austin City Limits, Coachella, Bonnaroo and Lollapalooza have all revolutionized how music is discovered and consumed. This panel consisted of Andrew Klein of AEG Live, Hank Neuberger of Springboard Productions, Jimmy Chamberlin of LiveOne Group (and former drummer of the Smashing Pumpkins), and moderator John […]

Moonshots Through Failure

Today Astro Teller talked about how to shoot for the metaphorical moon by failing up. “I fear thoughts that fear technology. You have to approach the changing world with knowledge and confidence, not fear.” Teller talked about bringing the internet to the world with balloons designed to fail… … and self driving cars that learn […]