Category: Tuesday

Live Music as Means for Brand Engagement

The festival model has taken the music industry by storm: Austin City Limits, Coachella, Bonnaroo and Lollapalooza have all revolutionized how music is discovered and consumed. This panel consisted of Andrew Klein of AEG Live, Hank Neuberger of Springboard Productions, Jimmy Chamberlin of LiveOne Group (and former drummer of the Smashing Pumpkins), and moderator John...

Moonshots Through Failure

Today Astro Teller talked about how to shoot for the metaphorical moon by failing up. “I fear thoughts that fear technology. You have to approach the changing world with knowledge and confidence, not fear.” Teller talked about bringing the internet to the world with balloons designed to fail… … and self driving cars that learn...

Why Tech Needs More Women

Elizabeth Ames, Vice President of Marketing and Alliances for the Anita Borg Institute began her Tuesday SXSW Interactive panel by presenting a date to the audience. May 28, 2014. Though most people may not recognize the date, she cites it as an important turning point in the struggle of women in STEM fields.  On that day...

Making Music Physical Again

“Print is just a broken touchscreen.” This radical statement introduced the SXSW Interactive audience Tuesday to Kate Stone and Charlotte Brimner’s panel, Making Music Physical Again. Stone, of UK technology company Novalia, explained that she works with bluetooth connectivity to build interactivity based around paper.   By channeling touch, connectivity and data back into everyday physical objects many...

Top 5 Panels for Entrepreneurs

This week, inspired by Texas State’s very own Digital Media Entrepreneurship Speaker Series, we’re calling all makers, builders, creators and founders. SXSW, in all its iterations, has always embodied the entrepreneurial spirit and celebrated the self-starter.  As comfort with digital intricacies becomes less a technologist trait and more an essential business skill, digital entrepreneurship has...