If you had 30 million page views a month, a deal with HBO for a weekly series and plans to start making movies, one would assume you had it all figured out. For funnyordie.com CEO Dick Glover and Creative Director Andrew Steele, they are still figuring it out. After over a decade of writing for […]
Web designers Kevin Hale, Mike McDerment, Victoria Ransom, and Ben Tilly all agree that it’s the little changes that count when you’re trying to improve your web site design interface. Anyone who wants to test two unique page interfaces can use an AB test. This test allows two users to navigate through the different versions […]
Amy Sample Ward, Beth Kanter, David Neff, Holly Ross, Kari Saratovsky all work for various nonprofit organizations that have an overall goal of fostering social change for social good. The panelists “crowd sourced” different people to find out exactly how nonprofit organizations are using social media. Kanter described crowd sourcing as “Getting ideas, content or […]
There is something amazing about listening to different people with different experiences and different expertise talk about the same thing. It is especially amazing when the topic is as tough as the one of creating relationships between sub-cultures and the corporate world. It all came together at the Sunday afternoon at the Selling Sub-Culture without […]
Most of us believe that the Chinese cannot use social media to its fullest potential because of its government’s restrictive internet policies. But according to the panelists of “Social Media and China: Different Than You Think,” this the furthest thing from the truth. Sam Flemming (of CIC) reminded the audience that China has an even bigger […]
Jeremy Gutsche, “chief trend hunter” at TrendHunter.com, woke up the hungover Sunday morning crowd with a lively panel on innovation and trending. Displaying the subversive attitude that one would expect from a trend expert, the charismatic speaker started his lecture by stating, “Cool is not what’s popular. Cool is unique, cutting edge, and viral.” Gutsche […]
Cindy Royal, Tyson Evans and Matt Waite all have backgrounds that one wouldn’t think would lead them to new media. Today, all three are in professions that are transforming the world of communication. The mission of this panel was to discuss what future communication professionals need to know, and how to teach it to them. […]