Roberta Flores

A large portion of our class were thrown into the wonderful (and sometimes chaotic) world of SXSWi for the first time this year. We all had fun, we all networked, and some of us even got caught in panels that we didn’t fully understand. However most of us learned a few things and came away […]

Cindy Royal of Texas State University hosted “Influence and Innovate:Transforming Media Education” to discuss the future of media education. Those involved in the core conversation particularly focused on the responsibilities of educators and mentors and their role in preparing communication graduates with the valuable tools and experience needed to help these students in their future professions. […]

Last day of SXSWi....

The last day of SXSWi was completely relaxed, with more attendees taking their time to sit, surf the web, and drink a cup a coffee before the panels began. As the morning progressed, rainy weather didn’t stop many people from crossing the streets – many without umbrellas – to attend their panels of choice at […]

Experimental Design: Your User Interface Is Your Laboratory

Web designers Kevin Hale, Mike McDerment, Victoria Ransom, and Ben Tilly all agree that it’s the little changes that count when you’re trying to improve your web site design interface. Anyone who wants to test two unique page interfaces can use an AB test. This test allows two users to navigate through the different versions […]

Social Media and China: Different Than You Think

Most of us believe that the Chinese cannot use social media to its fullest potential because of its government’s restrictive internet policies. But according to the panelists of “Social Media and China: Different Than You Think,” this the furthest thing from the truth. Sam Flemming (of CIC) reminded the audience that China has an even bigger […]

Story Next. -- Narrating the Crowd

In “Story Next. — Narrating the Crowd,”  Suneel Gupta and Dr. Sanjay Gupta asked the question, “What exactly is it that ties us to each other?” Both brothers feel that the answer to that question is in our shared experiences as human beings. Social media has the ability to create bases of information for cultural […]

Preview: Engaging the Queer Community

One of the wonderful things about the web is that you can create and join communities of people that are just like you.  However if you want the type of content that keeps people coming back for more, you have to know a lot about your audience. We spoke to Trish Bendix of MTV/AfterEllen.com about […]