Monthly Archive: February 2011

Preview – Intrigue Me: Writing Compelling, Credible Content

This year at SXSWi, Stephanie Hay (of Stephanie Hay, LLC) will be sharing her skills as a successful copywriter who believes “the message should lead any efforts — online, mobile, offline — and the design or functionality serves to uplift, support, complement, and more effectively deliver that message.”   Yes, design supports the message (not the...

My SXSW Picks for Saturday, March 12

Picking the best panels of any day during SXSW is so subjective as to be nearly impossible. So instead of pretending to know the interests of the average SXSW badge holder (is there such a thing?), the following is what I plan to do. You can follow along if you like or leave a comment...

Preview: Latino Link: Marketing to Spanish-Speakers Using Digital Platforms

Joe Kutchera, author of Latino Link: Building brands online with Hispanic communities and content, will lead a core conversation with Ana Grace, Global Team Site Manager for Best Buy, about marketing to Spanish-speakers through digital platforms Saturday, March 12 at 12:30PM. The Hispanic market is the fastest growing population in the United States, and will...

Preview: Where You’ll Find Me

(Cross posted from tech.cindyroyal.net) This will be the fourth year that I have taken a group of students from TX State to SXSW, covering it on our blog SXTXState.com (and my 7th year attending). Each year, the most important thing I tell new people coming to the Interactive portion of the festival is to do...

Top 5: Presentations for Writers

Anybody, from the lowliest YouTube commenter to the mightiest blogger in the world, can call themselves a writer nowadays. But how many of us can call ourselves good writers? Whether you’re looking for a big publishing deal or just trying to sound less like a caveman in your emails, these five presentations should help you...

Preview – How to Fix Government

Code for America Labs (CFA), Inc., is a non-partisan, non-political 501(c)(3) organization, engaged in “helping American cities use web technology to do a better job of providing services to citizens” (CFA web site).   It does this by working with city officials to develop web-based applications that will better connect citizens with their local governments – reducing...