Monthly Archive: January 2010

Preview: Millionaire or Artist? How About Both?

Hugh MacLeod spends his time in west Texas drawing cartoons on the back of business cards. He sells his art on the internet. It may sound simple enough, but he has turned it into big business. Now he’s ready to help artists hit the big time, as well. MacLeod, who lives in the small town...

Preview: StoryCorps 2.0: Social Networking Meets Storytelling

By Bonnye Hart Suneel Gupta is the creater of The Kahani Movement. This is a website where “members of the Kahani social network collect and share stories from the first major wave of South Asians that immigrated to the U.S. Kahani means “story” in Hindi,” says Gupta. He was inspired to find a way to...

Preview: Upstarts! GenY Entrepreneurs Are Rocking the Business World

By Roberta Flores In the world of business, the tried and true ways of starting a company are changing. In her presentation at SXSW, Donna Fenn author of the book, Upstarts! GenY Entrepreneurs Are Rocking the Business World, will examine how GenYers are rewriting the entrepreneurial playbook one start-up business at a time. What makes...

Preview: Casting Crib Cutesploitation – Using Your Kids as Content

By Sang Hee Park John Halcyon Styn will lead a SXSW panel: Casting Crib Cutesploitation – Using Your Kids as Content. He owns Royal Pink Productions, a consulting company that specializes in online video ad social media. Royal Pink Productions helps craft digital landscapes of people’s websites with integrity and authenticity. In other words, they...

Preview: The Online News of Tomorrow

By Robert Hill Andrew Huff’s panel for SXSW 2010 is called “The Online News of Tomorrow.” Such a title can conjure up several topics and can have a discussion that would lead into various directions. Mr. Huff is the editor and publisher of Gapers Block, a city-centric web publication based in Chicago. He is also...

Preview: Maps, Books, Spimes, Paper: Post-Digital Media Design

By Gio Metcalf Chris Heathcote of meta loca design consulting, will be making his first apperance at SXSW this year. Coming all the way from London England, Chris says he is tremendously excited to be in Austin for the first time and to be presenting at the conference. His panel will be discussing the latest...

Preview: Big Brother in Your Brain: Neuroscience and Marketing

By Carly Smith Eric Kogelschatz first learned about neuromarketing while attending graduate school at Michigan State University. After reading the NYTimes article “There’s a Sucker Born in Every Medial Prefrontal Cortex” and watching the PBS program “Frontline: The Persuaders” Kogelschatz’s ideas about advertising changed. “From my perspective, the institution of advertising is defined as the...